Audience Segmentation Cloudlet provides hassle-free traffic segmentation and stickiness without degrading performance. This is often beneficial for A/B and multivariate testing. Once an Audience Segmentation policy is activated, it identifies an inbound request and applies the rules you defined to that request. Then, at the edge, the cloudlet creates stable test populations by assigning a cookie value to the user.
Requirements and usage details for this behavior are maintained in the Audience Segmentation Cloudlet documentation.
Updated about 2 years ago